Practical guides on technical SEO, Core Web Vitals, site security and answer engine optimisation from the SEOsoft team.
Beginner Guide
Learn how to read Google PageSpeed Insights, focus on Core Web Vitals, and turn PSI warnings into a short, prioritized speed fix list that supports real-world SEO performance signals.
Mika Sandgrove | | 5 min read
News / Update
TechDigital Labs says it has introduced enterprise SEO strategies for large websites and SaaS. With limited detail in the snippet, enterprise teams should verify scope, deliverables, governance, and measurement before ad...
Nadia Gastrom | | 3 min read
Troubleshooting
A cluster-based playbook to find legacy low-value programmatic template families, choose the right fix (improve, consolidate, noindex, 301, 410), implement safely at scale, and validate recovery signals in GSC.
Mika Sandgrove | | 2 min read
Tutorial
An exec-ready framework for AI visibility reporting: lock a versioned query set, use five non-overlapping KPIs, ship an exec/operator dashboard, and run it with QA and change logs so volatility doesn’t break trust.
Mika Sandgrove | | 4 min read
Best Practices
A minimal paid search metric hierarchy that replaces ROAS-as-goal with contribution profit, incrementality checks, and blended efficiency guardrails—plus weekly operating rules to scale, stop, test, or reallocate spend.
Nadia Gastrom | | 4 min read
Beginner Guide
Learn how to set up Google Search Console, read the Performance report, fix indexing problems, and monitor Core Web Vitals/HTTPS—using a simple 10‑minute weekly routine.
Nadia Gastrom | | 5 min read
Advanced Guide
Design AI chatbots for measurable engagement: reduce friction, improve relevance, guide next actions, personalize safely, and prove impact with instrumentation and experiments.
Mika Sandgrove | | 5 min read
Tutorial
A practical GA4 + Google Search Console workflow to spot AI-era demand shifts, separate SERP click displacement from new intent, and prioritize the landing pages that protect conversions—using a 28‑day compare and a week...
Nadia Gastrom | | 4 min read
Checklist
A practical checklist to make your pages reachable, machine-readable, and credible for AI agents—covering crawlability/indexability diagnostics, minimum schema, extractable HTML, and lightweight monitoring.
Mika Sandgrove | | 5 min read
Best Practices
A step-by-step workflow to unify SEO and PPC keywords under shared intent, classify clusters as Buy/Rank/Both/Park, and reallocate spend using combined PPC + Search Console data and simple incrementality tests.
Mika Sandgrove | | 4 min read
Best Practices
A repeatable scorecard to track AI Overviews, ChatGPT, and Perplexity visibility using citations, mentions, prominence, and click impact—then tie changes to GSC and controlled UTMs without over-attribution.
Mika Sandgrove | | 4 min read
Checklist
A practical technical SEO checklist to reduce AI misquotes: create source-of-truth pages, align IA and canonicals, add schema that matches on-page facts, and ensure bots reach the right URL.
Mika Sandgrove | | 5 min read
