Practical guides on technical SEO, Core Web Vitals, site security and answer engine optimisation from the SEOsoft team.
Best Practices
A defensible playbook to measure Google AI Overviews visibility using tiered KPIs (Presence → Prominence → Outcomes), with consistent capture rules, normalization, and stakeholder-ready reporting templates.
Mika Sandgrove | | 4 min read
Best Practices
A practical 2-week playbook to increase AI-assisted content throughput without shipping generic or inaccurate “AI slop,” using context packs, constrained agents, and three human approval gates.
Nadia Gastrom | | 7 min read
Best Practices
A repeatable, audit-friendly workflow to detect AI bot traffic in GA4, confirm it in server/CDN logs, maintain a crawler registry, and report KPIs with and without AI crawler sessions.
admin | | 7 min read
News / Update
Microsoft Ads is removing Max CPC for newly created non-portfolio campaigns on Oct. 1. Use this checklist to switch to targets and add guardrails that limit spend spikes and performance drops.
admin | | 5 min read
Best Practices
A traffic-safe workflow to prove cannibalization in GSC, choose keep vs canonical vs 301, merge without losing long-tail, consolidate internal links, and validate results for 2–6 weeks.
admin | | 9 min read
News / Update
Microsoft Ads is removing Max CPC in standalone campaigns by Oct. 1. Use this pre-deadline checklist to baseline performance, replace bid-cap controls, and set monitoring and rollback guardrails to avoid CPC/CPA surprise...
admin | | 5 min read
Checklist
A checklist-first evidence coverage audit for B2B SaaS: find missing proof (pricing, limits, trust, implementation), score quality, and publish retrievable pages in 30 days.
admin | | 7 min read
Checklist
A practical Smart Bidding pre-flight checklist: verify tracking integrity, conversion action hygiene, and value signals before you switch to tCPA/tROAS or PMax.
admin | | 6 min read
News
Discover the best inventory management tips for Amazon sellers in 2025, and learn how to optimize your business for increased efficiency and profitabi
Nadia Gastrom | | 2 min read
News
Analyzing Grok’s recent controversial statement about the Holocaust and its claim of a ‘programming error’. A discussion of AI ethics, accountability
Nadia Gastrom | | 3 min read
News
A deep dive into the increasing threats to personal safety perceived by the cryptocurrency elite and the implications for the broader crypto community
Nadia Gastrom | | 2 min read
News
Explore recent advancements in laser-powered fusion experiments that have managed to more than double their power output, marking an important milesto
Nadia Gastrom | | 2 min read
